StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

Work Based Learning in the Creative and Cultural Industries - Assignment Example

Cite this document
Summary
This paper discusses some organizations which have changed the way that they look at different health care options as well as links that are a part of the work space. There are several organizations and cultural areas that have placed new demands based on society…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER97.6% of users find it useful
Work Based Learning in the Creative and Cultural Industries
Read Text Preview

Extract of sample "Work Based Learning in the Creative and Cultural Industries"

Introduction There are several organizations and cultural areas that have placed new demands based on society and the expectations that are a part of this. One of the expectations that have grown because of culture and society is from the desires from disease and responses to the outside social responses that have occurred. Many organizations have changed the way that they look at different health care options as well as links that are a part of the work space. The perspectives that are taken from the swine flu, for instance, has created an alternative approach to what is expected in the work place as well as how individuals associate with each other in the internal environment. Cultural and Symbolic Aspects of Organizations Even though the work area is first known for the specific understanding toward the work flow and approach to the customers, there are also other sides of the organization that work symbolically with different individuals. [The symbolism and the cultural attitudes that are given by an organization and the employees that make up a work space are known as the soft side of organizational life. This means that the available opportunities, programs and care for the employees are symbolic of the employers care for those who are working for the company. The actions that are taken within an organization become a symbol of the relationship and values that are a part of the organization and the employees] (Alvesson, 27, 1993). When looking at the swine flu, it can be seen that it is a symbol of the employer caring about the health of the individual that works within the company. More importantly, it shows an action that creates a stronger relationship to the employees and the way that they associate with the company. The concept of the employer caring for the employee through symbolic means is not only cultural significant because of the interactions that take place on several levels. More importantly, there is an association with the cultural expectations that come into the work organization. [Mass culture is developed through commercialization and the expectations that are a part of the culture that is created. From the mass culture, there is a development of specific attitudes and understandings that relate to the overall values of society. The idea of culture is one that is not only based on movements and expressions, but instead is significant of different industries and the commercialization that is included in culture] (Adorno, Bernstein, 62, 1991). When looking at the swine flu, it can be assumed that it started from the commercialization and knowledge that the health industry brought forth to the mass culture. The individuals that have looked at this movement have then responded by believing that the swine flu and the vaccinations are essential to the right health and care of different individuals. The expectation is that each individual should receive the swine flu vaccination to ensure their own health and well being. The culture is then brought into the work force as a primary consideration and as a make - up of the internal environment. Influences of the Media in Society It is not only the cultural expectations that have developed the responses to the swine flu and the organizational environment that responds to this. The knowledge that is depicted with the swine flu, health issues and expectations from the work place come specifically from the media and the regulations that are a part of this. [When the media presents specific information to the public, it is required to first find imperative information that makes a difference in the knowledge that the mass culture is given. However, technology, policies and regulations that are in the media alter the information that is given and often create a bias toward what is occurring with a specific event. The impact that this has is one that directly affects the mass public and can create controversy as well as alternative expectations that can be held in different arenas of life] (Ferguson, 17, 1990). When looking at the swine flu, there is a question over the legitimacy of the programs added into the work force. If the media is making statements that show that organizations are offering vaccines in the work space, for instance, then other employees will begin to demand or expect the same consideration. However, the knowledge over the swine flu and the importance of the vaccine may be altered by the perspective of the media and the policies that are defined over the information to give to the public. Even though the research and the information that is provided to the public should be considered as one that is based on the relevance of a given topic, it is often altered because of other considerations. [The 1950s and beyond have noted that the media has turned away from newsworthy information, and instead has turned toward the consumerism of advertising. News sources and other areas have focused on finding topics that will attract large audiences and will create a sense of appeal toward what is occurring. Innovations are often used and newsworthy items are often depicted in a different sense, specifically to keep the interest of the public. The broadcasting that is revealed through different programs then creates specific ideas to the public. Since most believe that this is based solely on research and found information, there is a turn in the mass public toward expectations in the culture and environment that the individuals are in] (Gorman, McLean, 144, 2009). The practices that have gone into the mass culture and the public are not limited to the exchanges of research but have expanded into finding false information for the public. Tabloids and other types of information often will change the information to fit with the newspaper or the way that individuals understand the news. [Different terms are also used, such as a dumbing down of the information for a particular audience. News sources have found several target markets and segments that will respond to the media in an alternative manner. Using words, specific types of information and stories that relate to this audience are able to create a specific image while getting a mass response that many will continue to respond to as a culture] (Harcup, 115, 2009). Not only is there a dumbing down and alteration with what is expected, but journalists also are given limitations on the expectations for their work. [Ethical considerations, as well as procedures over materials are often given controversy over newsworthy interest. To create a sense of newsworthy items, the journalists often have to change the presentation to allow the public to view information] (Keeble, 123, 2001). In terms of the swine flu, there is then an alteration in the legitimate information, specifically to attract a certain type of audience. When presenting the information, it is changed either for a specific understanding or to create a mass appeal. When bringing this into the work force, there is then a change in the cultural understanding and legitimacy of the swine flu. Conclusion The concept of the swine flu in the work place, as well as the interpretation of those that relate to this particular problem is one that has become controversial. [The media, culture and mass society all reflect this as a response to the presentation that has been given about the swine flu]. However, the information that has been given is not only based on research and factual information. Instead, it has created a culture that is based on an appeal to the masses, responses that are required for advertisements of news and the interpretation of information for a wider attraction to the news. The result is a specific culture that is brought into the workplace, specifically which is based off the understanding of the swine flu from a consumerism interpretation from the media. References -Alvesson, M., 1993: Cultural Perspectives on Organisations, Cambridge University Press. -Bernstein, J.M. (ed)., 1991: Adorno, T. W.: The culture Industry: Selected Essays on Mass Culture, Routledge. -Ferguson, M. (ed), 1990: Public Communication: The New Imperatives: Future Directions for Media Research, Sage. Gorman, Lyn and McLean, 2009: Media and Society into the 21st Century: A Historical Introduction, Chichester, Wiley-Blackwell. Harcup, Tony, 2009 Journalism Principles and Practice (2nd edn), London, Sage Keeble, John, 2001: Ethics for Journalists, New York: Routledge. Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Work Based Learning in the Creative and Cultural Industries Assignment”, n.d.)
Retrieved de https://studentshare.org/education/1566524-work-based-learning-in-the-creative-and-cultural-industries
(Work Based Learning in the Creative and Cultural Industries Assignment)
https://studentshare.org/education/1566524-work-based-learning-in-the-creative-and-cultural-industries.
“Work Based Learning in the Creative and Cultural Industries Assignment”, n.d. https://studentshare.org/education/1566524-work-based-learning-in-the-creative-and-cultural-industries.
  • Cited: 0 times

CHECK THESE SAMPLES OF Work Based Learning in the Creative and Cultural Industries

Regeneration strategies and Cultural Identities in the UK

Regeneration Strategies and cultural Identities in the UK.... hellip; Regeneration Strategies and cultural Identities in the UK.... Industrialization helped in boosting the modern cities across the United Kingdom which led to several people seeking employment in the industries.... However, with the discovery of cheap raw materials for the industries, the production of goods shift to other areas outside the western world leaving the communities in the cities in a desperate situation, trying to find ways of survival (Mcgregor, 2003, p56)....
6 Pages (1500 words) Essay

Employment Conditions and Impacts of New Technologies

It is an indication of a shift in approach to probable commercial activities from the initial cultural industries.... the creative industry concept has its origin in Australia, but much significance was attributed to it by UK policy makers, when the creative industries unit and the task were set up.... These results to activities referred to as the creative industries such as the IT advancements.... According to UNCTAD continuing research, industries from the creative sector are not only generating more labor and capital or even the conventional...
7 Pages (1750 words) Essay

Cultural Impacts of Industrial Revolution on the People of China

Over four million high school and college graduates were sent to farm land where they ended up being working in the farms instead of industries.... The impact of the cultural revolution by Mao Zedong cultural Revolution took place from 1966 to 1976 under the leadership of Mao Zedong.... The impact of the cultural Revolution was so adverse that it affected the industrialization of the country.... The cultural Revolution was based on the concept that the schools did not offer proper learning because of the complexity....
4 Pages (1000 words) Assignment

Creative Ventures and Enterprise

But the potential of each of these sectors taken separately gave rise to classify them as creative and efforts for growth as a collective entity has now begun.... This will make me a part of the creative industry.... All other areas related to the creative industry will also be covered.... Scope: The main scope of this paper is to study all aspects of the creative industry with specific focus on product design in Taiwan.... (Creative Industries: The Definition of the creative Industries....
10 Pages (2500 words) Essay

Music Celebrity and the Media

The dynamics and complexities of the relationships between culture, creative industries and the political and economic development of societies have gained the attention of theorists and researchers from the mid-twentieth century itself.... The post-World War II world saw the mainstreaming of studies on cultural and creative industries as it was an absolute necessity to explore and grasp the changing nature of politics and economics in both developed and developing countries....
7 Pages (1750 words) Essay

Project Management in Creative Industries

The paper analyses an effective project management system for the creative Advertising Agency London.... the creative Advertising Agency has a centralized structure.... Traditionally the creative Advertising Agency has been hierarchical, with functional groupings based on authority and responsibility.... This paper "Project Management in Creative industries" discusses strategic vision and planning of any creative project which determines the project outcomes....
9 Pages (2250 words) Term Paper

What skills and knowledge do creative entrepreneurs require in the contemporary creative economy

In other words, in the context of the creative Economy, entrepreneurship can be considered as similar to socialization.... The relationship between entrepreneurship and the creative Economy can be understood by referring to the characteristics of entrepreneurship.... For example, in creative industries, emphasis is given on the ‘social culture of entrepreneurship' (Henry and De Bruin 2011, p.... From this point of view, the success of an individual as an entrepreneur in creative industries is depended on his ability to communicate and cooperate in order to promote a particular creative project....
8 Pages (2000 words) Essay

The Interpretation of the First Industrial Revolution as an Industrious Revolution

The The industries that were in charge of production at that time were not creative enough to offer a variety of goods and services from which to choose, thus the industrious revolution began because of the increase in demand for the consumer products that would satisfy families of the time.... The textile and automobile industries were the most affected as the demand for high-quality clothes and machinery was great.... The owners of the industries were responding by allocating more work to the labourers so that they could produce more goods....
12 Pages (3000 words) Term Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us