StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

Lean in Nissan UK - Assignment Example

Cite this document
Summary
The Nissan in the UK Name The Nissan in the UK Nissan operates in the industry of motor vehicle manufacture. The industry focuses on production of small and heavy commercial vehicles Nissan X-trail and many others…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER92.4% of users find it useful
Lean in Nissan UK
Read Text Preview

Extract of sample "Lean in Nissan UK"

Download file to see previous pages

201). In order to obtain maximum benefits of the market and the target audience, it is ideal for companies in this industry to focus of exploitation of the global market with the aim of increasing the total revenues and profit levels at the end of the financial year (Meredith, 2012, p12). Performance is determined by market share or coverage in that organizations that have significant market share possess higher chances of addressing the needs and preferences of their targeted audiences across the globe.

The industry also focuses on meeting of standards and quality determinants in relation to performance of the company (Medinilla, 2012, p17). Qingdao Haier faces stiff competition from four vital companies within the Motor vehicle industry across the globe. These four crucial competitors within the appliances industry include Ford Motor Company (United States), Benz and Toyota (China). These organizations thrive on extensive market coverage or share thus a reflection of large consumer base. The organizations also thrive in their approaches of invading global market with the aim of maximizing benefits of opportunities and options available at their disposal.

These mentioned organizations enjoy dominance within the industry because of practicing of diversity in relation to their products thus the ability to segment their markets (Kanji, 1995, p66). Segmentation of the market depends on the geographical locations, age, economic status, and climatic conditions. The weaknesses of the company rest on their inability to exploit difficult opportunities prior to the exploration of easy options in the global market (Murch, 2004, p34). Buyers in the in company purchase their goods through different methods.

One of the common methods of procurement within the company is through order and delivery approach. This approach requires the buyer to evaluate the need and quality of the Vehicle and then place an order with the Nissan Company within the Motor vehicle industry. The next approach is to purchase its products through sub-branches. This entails visiting of stores to procure the needed product with reference to the financial status of the buyer and the need for the Motor (Cooke, 2010, p22). The market in which The Nissan Company is operating in has the ability to fulfill the demands of segmentation.

From the perspective of the organization, it is ideal to practice diversity in the presentation of goods and services to the market or targeted audiences (Panneerselvam & Senthilkumar, 2010, p66). Despite the essence of diversity facing criticism in UK, the organization has the ability to segment the market. This is through practicing what consumers view as specialization in the operation market. In illustrations of the segmentation of the market, the organization participates in the provision of numerous Motor vehicle services such as spare parts (Goodpasture, 2010, p34).

The organization has the ability to meet the demands of consumers in relation to the segmentations in the market. This is essential towards quantification of the market segments in valuation of the revenue levels at the end of the financial year. Quantification of the market segments is evident in the motor vehicle industry that constituted 70 percent of the total revenue of the organization of about $ 12.1 billion in 2004. (Littek & Charles, 1995, p56) One of the requirements for success in the Company is the ability to control the market through large market share.

This ensures that the organization

...Download file to see next pages Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Lean in Nissan UK Assignment Example | Topics and Well Written Essays - 1000 words”, n.d.)
Lean in Nissan UK Assignment Example | Topics and Well Written Essays - 1000 words. Retrieved from https://studentshare.org/business/1462495-lean-in-nissan-uk
(Lean in Nissan UK Assignment Example | Topics and Well Written Essays - 1000 Words)
Lean in Nissan UK Assignment Example | Topics and Well Written Essays - 1000 Words. https://studentshare.org/business/1462495-lean-in-nissan-uk.
“Lean in Nissan UK Assignment Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/business/1462495-lean-in-nissan-uk.
  • Cited: 0 times

CHECK THESE SAMPLES OF Lean in Nissan UK

The UK Department of Trade and Industry

The paper 'The uk Department of Trade and Industry' presents the Euro which had its roots from the market integration of the European Union.... Monaco, San Marino while the Vatican City is licensed to issue and use the euro (uk DTI).... It would be the interest of this paper to explore whether this move by the uk affected its foreign direct investments economy due to its refraining from a supposedly beneficial single currency.... It will also delve, to a limited degree, in the effects of EU enlargement in the uk's FDI....
6 Pages (1500 words) Term Paper

How General Motors Global Manufacturing Systems Are Implemented in Poland and the UK

The worlds leading vehicle and automotive component companies have long seen the uk as being an important location for manufacturing.... Following the setting up of a number of uk-based companies, US-owned Ford first established a plant here in 1911, since joined by other investors including General Motors, BMW, Honda, Nissan, Peugeot and Toyota.... % of total uk exports of goods.... The West Midlands remains the heart of the industry in the uk with around 30% of the industry being based in the region....
12 Pages (3000 words) Essay

Critical Analysis in the Real World

In this report, the analysis of three leading companies nissan, Rio Tinto and Vestas is done with respect to their financial performance, corporate governance practices, environmental protection credentials and contextual factors.... The analysis shows Vestas as the best performer followed by Rio into and nissan being the worst performer.... The analysis of corporate The analysis shows Rio Tinto as the most effective performer in this regard followed by Vestas and nissan....
12 Pages (3000 words) Book Report/Review

Nissan United Kingdom Ltd

The following study entitled "nissan United Kingdom Ltd" concerns the business of the automobile company.... According to the text, nissan United Kingdom was born around 1970 after the nissan Motor Corporation approached Octav Botnar, then the leader of Datsun U.... nbsp;… The same year Bortner traveled to Japan to sign a distributorship agreement between nissan M.... that saw nissan U.... become the sole distributor of nissan models in the Great Britain....
4 Pages (1000 words) Case Study

Nissan Hybrid: Leaf

This report “nissan Hybrid: Leaf” is about the presentation that the author's group and he had performed earlier.... hellip; The author states that the presentation was about nissan Hybrid: Leaf.... The presentation started with the history of nissan and went on to talk about the performance and current status of the company.... Our group of five members (Rose, Gloria, Mohammed, Bippin and Rashed) completed a presentation on nissan Leaf....
4 Pages (1000 words) Speech or Presentation

Auto Supply Chain in England

This paper discusses current automobile policies that promote manufacturing of carbon emission-free vehicles in the uk have greatly affected the industry's supply chain network.... Auto Supply Chain in England Introduction Current automobile policies that promote manufacturing of carbon emission-free vehicles in the uk have greatly affected the industry's supply chain network.... Weak Domestic Supply Chain According to the uk automobile Council, 2013, weak domestic supply is a cause of decline in the growth of automobile industry....
1 Pages (250 words) Research Paper

Multinational Enterprise

In 2012, developing countries accounted for the greatest percentage of FDI flows that estimated at 52%.... This growth was due to 32% decline in FDI inflows in the… In fact, the global rankings of the biggest FDI recipients reflected the spontaneous changing patterns of global investments, as 9 out of 20 ranked recipients were the developing states....
15 Pages (3750 words) Essay

Foreign Versus Domestic Firms in the UK

hellip; In order to understand and analyze the performance factors of MNCs and domestic manufacturing companies within the uk a basic understanding of what FDI is and how it relates to those entities which invest and operate these enterprises, Multinational Corporations (MNCs).... This paper will analyze the extent to which the higher labor productivity in multinational enterprises firms might be explained by the fact that they employ more physical or more capital per unit of labor and to see whether the foreign-domestic productivity gap is as large in the manufacturing sectors....
61 Pages (15250 words) Dissertation
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us