Global Media and Globalization - Essay Example

Comments (0) Cite this document
Summary
The concept of globalization enhances foreign direct investment, cross border trade, migration, and technology sharing. Global media have played a notable role in enhancing globalization. The process of globalization is particularly characterized with the cross border movement of cultures and it will be discussed in this paper…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98% of users find it useful
Global Media and Globalization
Read TextPreview

Extract of sample "Global Media and Globalization"

Download file to see previous pages Today, global media have a great influence on human life. Surveys indicate that global media can influence people’s views and perceptions. Nowadays, people are informed of global, national, and local affairs via their mainstream media. While analyzing the global media culture, it is clear that there is no common code of conduct for global media operations. The high intensity of competition forces media to operate in a way that would increase their volume of audiences and commercial gains. Hence, it seems that global media focuses more on sensationalism rather than reliable reporting. There have been countless mergers and buyouts in the field of global media since 1980s. Researches indicate that ‘individual-ownerships’ and the influence of advertisers have greatly impacted the way media report news. Like any other field, American dominance is visible in the area of global media too. According a 2007 survey, there were eight globally leading American media such as Disney, Viacom, AOL-Time Warner, News Corporation, General Electric, Google, Yahoo, and Microsoft (Shah, para.6-7). Although media including Google, Yahoo, and Microsoft are more recently emerged ones, they are more popular than the rest. It is evident that Google has become an integral part of people’s everyday life. Hence, it can be argued that global media is dominated by some US based multinational media corporations. Before the emergence of the concept global media, the scope of media was limited to national boundaries. According to Jan, globalization played a vital role in the development of new satellite and digital communication technologies, which in turn resulted in the rise of multinational media giants (.66-68). Referring to the media operations over the last three decades,...
This essay approves that global media including social networks provide people with an opportunity to learn more about foreign cultures and their lifestyles. However, global media have some demerits too. The monopolistic nature of some global media often questions the reliability of news reported. Such media just try to impose their views and beliefs on their audience. This situation may cause people to misinterpret facts. Finally, some recent reports indicate that social media websites sometimes become a platform for ‘culture wars’ although such sites intend to promote cultural harmony. social media constitute a central part of global media. In the view of Ahlqvist et al, social media can be simply referred to virtual communities and networks that assist people to create and share information and ideas. The widespread popularity of social media websites like Facebook, Twitter, MySpace, and YouTube has strengthened the influence of global media. Since the internet is a network that connects the globe, social media can operate in a global context and contribute to cultural integration.
This report makes a conclusion that from the above discussion, it is clear that globalization and global media are closely interrelated and they support and promote each other. Global media play a notable role in shaping global societies and making people informed about global affairs. Global media are dominated by some US based transnational media. The major limitation of this paper is that it does not address some aspects including impacts of global media on international relations and human welfare. Despite the growing concerns over the dominance of Western media, global media is likely to grow more in the future. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Global Media and Globalization Essay Example | Topics and Well Written Essays - 1000 words”, n.d.)
Global Media and Globalization Essay Example | Topics and Well Written Essays - 1000 words. Retrieved from https://studentshare.org/sociology/1468301-global-media-and-globalization
(Global Media and Globalization Essay Example | Topics and Well Written Essays - 1000 Words)
Global Media and Globalization Essay Example | Topics and Well Written Essays - 1000 Words. https://studentshare.org/sociology/1468301-global-media-and-globalization.
“Global Media and Globalization Essay Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/sociology/1468301-global-media-and-globalization.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Global Media and Globalization

Globalization and media

...?Globalization and Media < <globalization? Is Hebert Schiller right in his assertion that rather than “the postimperialist era” we are have entered an era of “transnational corporate cultural domination”. In an important 2006 article, Schiller asserted that we should reassess any... and Communication Order (NWICO) that was geared towards a just, equitable and more democratic flow of media products between the industrialized countries of the North and the developing nations of the South. The movement was inspired by the overwhelming control of the communication industry by a few major Western countries; mostly the USA and their perceived distortion of events in the developing world. More than three decades after the NWICO campaign failed, media concentration/conglomeration has intensified with even fewer (again mostly Western) corporations controlling the global media sector. However, some have argued that the emergence of...
9 Pages(2250 words)Essay

Globalization and Media

...through charity-run music; however the downside of modern music videos spread throughout the continents. Globalized Music and Its Influence Sparks rise from the glamour of what has been called “models” of influence in the media. Through music, one can express message and sentiments that could trigger more commentaries from listeners whose purpose for music is beyond mere entertainment. It can be recalled that in 1985, Michael Jackson and Lionel Ritchie wrote a song called “We Are the World” which was sung by the most influential singers in that time and collectively known as USA for Africa. The song is written to administer help to Africa in its strife for poverty, malnutrition and hunger, and disease....
11 Pages(2750 words)Essay

Global Media

..."GLOBAL NEWS IS A FAST MOVING COMMODITY" and Section # of News is a fast moving commodity generically. Even if the media is removed from the scene, news travels pretty quickly through word of mouth and through the interaction of people if it is worthy enough. But the role of media has changed the whole scenario. Global news, of any kind, travels at the speed of light, across the whole world, for every sort of recipient to receive and understand. The news might by very minute but it is given importance by the media. This role is amplified by the part played by news agencies who collect and then disburse news so that it can be presented to recipients in...
8 Pages(2000 words)Essay

Transnational Media and Globalization

...Transnational media and globalization Do transnational media corporations represent a threat to the world's cultural diversity and is local resistance possible Introduction The ever expansive transnational media corporation (TMC) has been flourishing under the globalization process for quite some time with little or no resistance at all on the part of some local communities. Globalization - defined as "the act or process of globalizing: the state of being globalized; especially: the development of an increasingly integrated global economy marked especially by free trade, free flow...
16 Pages(4000 words)Essay

Transnational Media Globalization

...Transnational Media Globalization: Truth in Television News Word Count: 4,269 Table of Contents Introduction 3 News Construction and Conventions 3 News Framing 3 Gate-keeping 4 Agenda Settings 6 News Values or Hirarchisation 7 Manufacturing Consent 8 Filters: - media ownership 8 Advertising 8 Viewer Reception 9 News Presentation 10 Illusions of Objectivity 12 Use of Experts 14 Illusion of Knowledge 14 Title Music 14 Title Visuals 15 BBC News Online 16 Conclusion 16 Introduction Assessing broadcast bulletins by the BBC news network can serve as a perfect model for how media is presented...
14 Pages(3500 words)Essay

Globalization and Mass Media

...Globalization and Mass Media: Political Implications The term globalization has gained tremendous significance since the 1980's. Globalization has certain underlying contradictions and is open to much criticism and dispute. What do we mean by globalization Can the world really be termed as a global village Are globalization and Americanization of the world, the two sides of the same coin How far has globalization bridged the gap between the First and the Third World Countries What role do the media play in spreading the idea of globalization We seek to find answers to...
4 Pages(1000 words)Essay

GLOBALIZATION AND THE MEDIA

...GLOBALISATION AND MEDIA 11. Globalisation has its ‘discontents’. Analyse and discuss how groups of citizens engage with resistance to the process of globalisation. Globalisation can be succinctly defined as the process of ever increasing integration of societies and economies of various countries in the world. It is one of the most controversial issues in international economics and trade. Globalization effectively refers to a multifaceted process of economic and trade integration, with a singular focus on shrinking the geographical expanse of the economic sphere of activity. The World Health Organization (WHO) probably gives the best working definition of globalization....
18 Pages(4500 words)Essay

Globalization and Culture Global Mlange

...A Response Paper on Globalization and Culture: Global Mélange Globalization is the trend of today. Many changes occur as technology improves together with the advancement of the knowledge of human beings. People tend to explore and look at the bigger picture of life. They want to connect with the world and share what they have, from knowledge to memories. They expand businesses and provide jobs for many. They also check out the condition of the environment in response to human activities. Jan Pieterse wrote his book entitled Globalization and Culture: Global Mélange to share his findings and insights regarding the effects of...
2 Pages(500 words)Essay

Globalization and the Media

...Globalization and the Media New digital media is gaining popularity in contemporary digital era and the related social lives. There is a growing debate on whether the globalization of media is a form of cultural imperialism as large and economically powerful cultures are colonizing small and weaker cultures of the world or the cultures are getting equal benefits from globalization of media. Globalization is the buzzword in today’s era and there is an increasing debate on effects of cultural globalization on different communities (Flew 2007). Globalization of...
5 Pages(1250 words)Essay

Globalization in Media

...Lecturer: Globalization in Media Globalization in media is a term that encompasses all the technological advancement in the communication sector. This ranges from telecommunications networks, the Internet through the social networking sites, radio, televisions and films. These are among the core, active means of communication media that are driving the globalization of production, market and international trade. Globalization refers to high levels of technology advancement; thus contributing to varied changes in the lifestyle of people across the globe. It reveals the way modernization or Americanization ways of life...
6 Pages(1500 words)Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Global Media and Globalization for FREE!

Contact Us