Nobody downloaded yet

IRobot - Article Example

Comments (0) Cite this document
The following paper is a case study analysis of IRobot Corporation, its aims, and objectives, and the financial position of the business and their marketing strategies. The IRobot Corporation was founded in 1990 in Delaware United States with an aim to develop robots for…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91% of users find it useful
Read TextPreview

Extract of sample "IRobot"

Download file to see previous pages The Roomba Robot was a home care robot that would take care of some fundamental home care duties such as house cleaning. In addition, iRobot carried out some military duties and was used for military defense.
The launch of iRobot was a success for the iRobot company, and made work easier for both home use and military use. The board of directors provides a great source of intelligence or the running hand the management of the company. The iRobot company secured a long-standing contract with the military. In order to achieve its success, iRobot has had to undertake intensive research and development and budget allot of money on its noble idea. The aim of this industry was to become the leading robotic industry in the world. This made the company grow to recruit over 500 highly qualified professionals who ensured that the company achieved its objectives. Moreover, the company made alliances with other highly qualified commercial companies such as the Boeing group, and the advanced scientific concept. The motive of these alliances was to enable the company to develop and improve upon products that was almost impossible for the company to develop by itself using its own technology. In order to achieve these high standards, the company had to have a good financial position with an excellent cash and long-term debt rate. This enabled the company to have a sustainable competitive advantage over other competitors such as Japanese’s robot developer companies.
iRobot Company benefits much than other competitive companies. This is because of its resources and capabilities that have enabled the company develop. One of its main strengths is its cost advantage. The company benefits from cost advantage in that it produces robots at a lower cost than its competitors do. This is because of the high level of technology that they use with the help of other high technology companies such as Boeing and advanced scientific concept. Moreover, the ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“IRobot Article Example | Topics and Well Written Essays - 750 words”, n.d.)
IRobot Article Example | Topics and Well Written Essays - 750 words. Retrieved from
(IRobot Article Example | Topics and Well Written Essays - 750 Words)
IRobot Article Example | Topics and Well Written Essays - 750 Words.
“IRobot Article Example | Topics and Well Written Essays - 750 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document


Human enhancements and the race for space exploration

...organizations, exploring the depths of space and performing common household tasks. A representative from IRobot, Brooks, predicts that the next thirty years there will be a transformation from the use of industrial robots to more personalized robots designed for use by the general public and ordinary individual. IRobot markets robots that are used as floor cleaners and Joanne Pransky hopes that in the next twenty years a robot will be able to complete household chores, monitor vital signs and prepare and serve meals (Ford). Bio-robotic technology advances already play a huge role in medicine and their use has a great impact on health care, especially in micro surgery where surgeons are assisted by...
16 Pages(4000 words)Research Paper


...and the implementation of Artificial Intelligence (A.I), robots progressed from being used only in the industry to interact with humans. Robots started to be used for entertainment purposes, with the Japanese ASIMO from Honda being able to interact with humans, play and sing while toy dogs such as i-Cybie were capable of interacting with fellow robot dods, self-charge and avoid obstacles, being a perfect choice for families which could not afford to keep dogs for financial or health reasons. Another innovative robot of this time is Roomba made by the American company iRobot, which is a series of autonomous vacuum cleaners able to recognise obstacles and clean surfaces without any supervision – more than 6 million units...
5 Pages(1250 words)Essay

Outlined based on the questions the computing industry was incredible although it did not garner as much market share as DOS (later called Windows) Isaacson, (2011). Apple released the iMac in 1998, which sold over 800,000 computers during the first five weeks. Today Apple has worked in merging luxury with functionality. Mr. Jobs’s virtual reinvention of the music business with iTunes and the iPod is incredible. Mr. Jobs, would personally persuade musicians to accept the iTunes model. Currently, Apple has introduced its newest product line the iRobot. Apple’s product line has as usual continued to push integration. This is especially within its own products where updated versions are merged into one. Example is the ipad or iphone that merges the...
6 Pages(1500 words)Essay


...costly both in terms of energy and money to clean up the environment effectively. In case of nuclear disasters that harm the environment and people as well, robots are used for management of such disaster prone areas. The Massachusetts based company , iRobot, has built a highly expensive robot, the Packbot, that deals with nuclear disasters and saves human beings the damaging radioactive effects of nuclear material. The environmental problem and benefits provided by the robots also creates a more vigorous debate on a global scale that resolutely determines the development and integration of robotics to human life. The global aspect of robotics project is a matter viewed from different perspectives. The perspectives range...
6 Pages(1500 words)Lab Report

ROI social commerce

...adoption stage. Those who adopted the strategy earlier such as Zappos, iRobot, American Express and Intuit were driven by the belief that social media would gain customers for them though they did not have an appropriate measure for this. Appreciating that business professionals need to justify the business case for whatever initiative they undertake, Petouhoff (2012) observes that ROI for social media can now be calculated. Whatever choice of metric program, Evans (2010) advocates that organizations be clear in the difference in the end results being sought. In addition to ROI, target key performance indicators, KPIs like new registrations and conversions should also be defined. The metrics to be evaluated vary from an...
8 Pages(2000 words)Essay

B300 TMA05 competitive advantage cannot be denied. It is important to note that it is not the technology itself, but how the technology is used and integrated into the business process that creates the competitive advantage among firms. Both iRobot and Dyson belong to an industry which is triggered by consistent innovation of new products. Strategic alliances play an important role in developing competitive advantage in these firms. Strategic alliances play an important part in product development and distribution strategies. They rely on strategic alliances to provide technology, complementary product offerings and speedier access to markets. In a highly competitive market, technology acts as the differentiating factor that...
7 Pages(1750 words)Essay

The Broker by John Grisham

...for responders. In other military uses for unmanned vehicles, the fighting in Afghanistan and Iraq has increased demand for unmanned ground vehicles (UGVs). A few years ago the U.S. had but a few UGVs yet, since the launch of Operation Iraqi Freedom, the number in service has grown substantially. Small robotic vehicles make up the majority of the U.S. inventory. Foster-Miller Inc., and iRobot are providing the Man Transport Robotic System (MTRS) to the U.S. military. Foster-Millers MTRS is based on its Talon UGV, while iRobot provides a unit built around the PackBot. MTRS was once seen as a modest program to provide new explosive ordnance disposal (EOD) robotic vehicles to the U.S. military, but the...
5 Pages(1250 words)Essay

Industry Paper-Exploring organaizational development and strategies

...cleaners, Dry/Wet cleaners, Extractors, Bagged, No Bags, three-in-one cleaners and iRobot cleaners (BIS, 2011). With the advent of time, the vacuum cleaner industry has undergone drastic changes. The globalization of the markets, rapid developments in the technologies, easy access to cost-effective manufacturing destinations and growing concern for eco-friendly products and services have stressed the need of modifying the organizational structures and strategies (European Commission, 2009). The vacuum cleaners are supplied in accordance to the demands of the customers, government, society and environment so that every stakeholder can get benefitted. All the key players of the vacuum cleaner industry such as Dyson, Dirt...
6 Pages(1500 words)Essay

Research Paper

...if this technology is used to demine the minefields. This will save precious human lives. On the other hand, these robots will eventually end up in the battlefield equipped with lethal weapons. There will not be any fear of death or being injured in these robot soldiers. They will truly be the killing machines. Household Uses In the future, there will be immense commercial development and application of household robots. Currently, the IRobot Corporation in the US and the Swedish company Electrolux are already offering vacuum cleaning and lawn mowing robots. Further use of such machines would be in the security where these machines will be roaming inside company warehouses or building perimeters. Developments are...
10 Pages(2500 words)Research Paper

Current Uses of 3D Printing lesser time span. IRobot is an example of future approaches by firms to file patent for entirely computerized robotic 3D printing machine. This includes use of numerous milling, manipulators and drilling to create quality final products. References Anderson, P. (2011). Introduction to global 3D Printing. New Jersey: Pearson. Arnold, S. (2014). Encyclopaedia of Global 3D Printing. London: Routledge. Basu, P. (2012). 3D Printing Essentials. London: Sage. Berman, B. (2012). 3D Printing: The New Industrial Revolution. Business Horizons, 1(55), 155-162. Birtchnell, T., & Urry, J. (2013). 3D, SF and the Future. Journal of Elsevier, 1(1), 25-34. Campbell, M. (2012). Absolutely Fabricated. New Scientist, 1(1),...
6 Pages(1500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Article on topic IRobot for FREE!

Contact Us