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Culture - Essay Example

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It consists of norms, values, believes which are acquired, retained and finally passed down the generations. However, culture is not static because…
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Download file to see previous pages addition, cultures can be learnt through interactions that people have, and this is because as individuals interact, they get to understand one another’s perception of things (Rosenblatt 105). Culture has a great influence on one’s communication since it shapes what people think and say all the time.
Consequently, culture influences how people think and operate within business or in their professional environments. Rosenblatt (109) explains that in order to understand the impact of culture in business, one has to study the following cultural frameworks: contextual culture and the values attached to culture. Contextual culture refers to the nonverbal signs that are portrayed by an individual during communication. They include things such as gestures and facial expressions. Some cultures attach more value to these cues than to what an individual actually says. They help in interpreting the inner unexpressed feelings of a person, and they can be really helpful during interviews (Rosenblatt 110). High-contextual cultures have a high regard for non-verbal signs, while low-contextual cultures have a high regard for the verbal words that are said by an individual.
Rosenblatt (112) asserts that in a communication, one has to study the message being put across closely in order to determine whether the message is direct or indirect. A direct message means that a person means exactly what she/he says, while indirect messages require a deeper understanding. Direct messages are mostly used in high-contextual cultures whereas indirect messages are mostly used in low-contextual cultures. Time orientation is equally important in communication since it shows the importance attached to time in different cultures. Time orientation has two dimensions: polychromic which emphasizes human relations and monochromic which on the other hand stresses on schedules and appointments (Rosenblatt 114). Finally, conflict communication is a key focus in high-context cultures because in these ...Download file to see next pagesRead More
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