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Im One Archie Anderson - Essay Example

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The industry has been profitable over the years leading to the realization of massive profits due to the ready market it has for its products…
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Im One Archie Anderson

Download file to see previous pages... Environmental campaigns have also raised the need for alternative, renewable sources of energy within the society to conserve natural resources for posterity. The issue of environmental pollution caused by the burning of the fuels from this industry has led to an extensive criticism of the oil and gas industry in a harsh way. The I’m One Campaign sought to handle these crises by documenting all the benefits oil and gas to the American society. It reviews numerous aspects in which oil and gas are fundamental to the society to persuade them to support the industry.
The advertisements states facts about the dependence of oil and the benefits it has to the American fraternity. Jobs, education and day to day activities within the American society get reviewed in the advertisement, and their relation to the existence of oil gets developed in the advertisement to enlighten the American consumers. (AmericanPetroleumInstitute)
According to the campaign, 9.2 billion jobs in the US get maintained by the gas and oil industry. The capitalist nature of the US makes this statistic a welcome one as the citizens are in a constant mission to attain economic stability. The recession hit the country dearly leading to reduced job security, and thus any effort to improve the situation shall get immense support. This advertisement aims at this niche to enable the embracing of the oil and gas industry. The jobs that got covered in the campaign that get supported by the oil and gas industry were numerous. Among them were mechanics, power pricers, researchers, marketing coordinators, design engineers, field engineers, chemists, landmen and environmental, health and safety technicians. This long list in their advertisement brings out the quantity aspect of the benefits of the oil and gas industry. It goes to a personal level in naming the respective discipline apart from mentioning the staggering statistic of 9.2 billion ...Download file to see next pagesRead More
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