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Causes and Effects of Advertisement for Blood Donations - Essay Example

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This paper "Causes and Effects of Advertisement for Blood Donations" focuses on the major causes of advertisement like generating the sense of satisfaction, the right way of transfusion of blood, creating the environment for donators. It also describes the major effects of advertisement. …
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Causes and Effects of Advertisement for Blood Donations
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"Causes and Effects of Advertisement for Blood Donations"

Download file to see previous pages The advertisement like distributing leaflets and posters or involving charismatic personalities in these campaigns is required to invite and encourage people for saving the life. It is also necessary for raising awareness of the side effects of transfusion of blood while using unhealthy methods. The Advertisement for Blood Donations have the very positive effect on the economy and also on the lives of people in the society.
Generating the sense of satisfaction: Advertisement on Print and Electronic media is important for generating the sense of satisfaction in people when they are going to donate their blood, encouraging them in that their donated blood is most important for those who are in a critical condition. It can be done through awareness brochures, posters and arranging camps at colleges and universities for the donation of blood. Music concerts and fashion shows help in the collection of blood.
Creation of the environment for the donation of blood: Advertisement can create the environment in the country for the encouragement of blood donation. Voluntary or unpaid blood donators can be facilitated by giving them one day rest for the recovery. In practice, creating the similar environment in the country can be achieved through government intervention and support for advertisements for the donation of blood. In Slovenia, an employee may be absent from work on the day of donation. Similarly, in Malta, employers are encouraged to allow their staff the required time off to donate blood (Commission on the European Communities, 2006). In the instance, the donation is paid, then the donator is compensated.
Refreshments for the donators: In order to foster this culture for the donation of blood, it is important that large businesses should invest their resources under corporate social responsibility. For instance, organizations can provide incentives and healthy alternatives to donators in order to attract them, thus, encouraging them to contribute to this major cause.   ...Download file to see next pagesRead More
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