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Social, personal, and psychological factors influence audience’s decision to consume art products through attendance and resultant decisions emerge from specific decision-making units that are initiators, influencers, deciders, buyers, and attendees. Market targeting plays an important role in capturing audience and involves segmentation that focuses on size and accessibility and segmentation is based such as geographical, demographic, psychographic, and behavioural factors. These are used to identify segments that are then targeted for audience development (Hill, O’Sullivan Terry, and O’Sullivan Catherine, 2012 p. 37- 62).
The article is informative on audience of art, type of audience, significance of the various types of audience, and audience development for realization of objectives of art. Its organization into sections, which specialize in the subtopics, facilitates understanding of the discussed concepts and possible application by artists and their marketers for successful art creation and realization of value in art. Discussion on market segmentation and market targeting, for example, is significant to audience development that targets the customer audience and can enable revenue generations for further art creation. Use of case studies and questions also aids understanding of the article that is also reliable because of its reliance on other sources.
The author begins by offering an overview of key points in the article, which are new economy, tasks of marketing, concepts, and tools of marketing, companies’ orientation at the market place, and companies and marketers’ response to new challenges. The authors describe the new economy by capacities that consumers and companies have today that were not available in earlier markets. Contemporary consumers, according to the authors, have greater buying power, differentiated products, more information,
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Stephen Smith, for his insightful guidance, feedback, and endless support. I would also like to thank my course professors at Brunel University London, Dr. Wafi Al-Karaghouli, Dr Mimitrios Koufopoulos, and Dr. Savita Kumra for providing valuable knowledge in the field of research methodology and management, and for expanding my horizons.
“In 1925, the Supreme Court ruled, in Pierce v. Society of Sisters, that states could not compel children to attend public schools, and that children could attend private schools instead” Chesapeake College (2010). However, the type of school one attends is not as important as the status of the school in delivering to the student, what education is set out to provide students.
The author states that public policy is to define a way of life for society, in terms of acceptable behavior and rules and norms that become codes of conduct in that particular culture. It reflects what society regards as important to uphold and preserve in its actions and codes of conduct in dealing with others as well as each other.
The stakeholders are listed as “Bigs and Littles, Program Delivery Partners, corporate partners, donors and government” (BBBSoA, 2011) and schemes operate on a one-to-one basis in the community, or on a weekly meeting basis in schools. The latter is cited as requiring less supervision and having an ability to reach out to more young people while the former has the advantage of greater flexibility to suit individual needs.
Indeed, the relationship between transportation and economic development cannot be understated, knowing that transportation is very instrumental in all facets of the comprehensive economic progression cycle (Peirce and Curtis, 2008). Through an effective transport system, movement of logistics, services, goods, resources and people is made possible to ignite the economic and business paradigm for growth.
According to the paper there is, as many professional educators and researchers have contended, little doubt that cyberschools are a positive addition to the education and information delivery models available. The cyberschool, may function as a viable and valid alternative to public schools in instances where the latter are not available to students or whose attendance is problematic.
The purpose of the paper is not to criticize a model or to promote one. The purpose is to understand why a certain model works when the other does not. Different models have been discussed regarding their unique characteristics. The cooperative learning model is specifically discussed because of its popularity and effectiveness.
This paper will explore mainly the perspective of Non-formal education in the adult learning setting. This will include a discussion of the non-formal learning institution considered as Comic Book Conventions. Particularly we will be discussing the once a year event brought to the general public in Toronto, Ontario known as The Fan Expo Canada
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